Jill Petersen

Jill helps clients narrow their search parameters based on variables like commute time to the office, children’s activities and desired community to make certain she places the right people in the right house. Jill relies on technology and statistics to tailor her search and negotiation tactics, both of which she has mastered over the past two decades. Petersen Partners is very fortunate to be affiliated with Berkshire Hathaway HomeServices, which is renowned for its market knowledge, tools and training.

Leveraging his business development and finance experience, Dan describes his expertise as market analysis, which allows him to focus on key data points when assessing market conditions and drivers. This information, presented to sellers 30 days after they list in order to give them a clearer view of where their home fits into the local market, helps inform their sales strategy. Sellers feel more confident when we use data to drive our decisions because doing so allows us to offer better counsel than simply “drop the price,” which, generally, isn’t the best strategy. He adds that boasting a 100% list-to-sale price is not always an indicator of goal attainment, since it doesn’t necessarily reflect the best possible outcome for a client. Every sale is unique, so every marketing and pricing strategy should be customized to maximize the sales price in the optimal period of time.

The Petersen Partners business is primarily a strong mix of repeat, referral/relocation and luxury business. Jill focuses mainly on the buyer side, while Dan concentrates mostly on the seller side. It’s a business model that maximizes individual strengths and skill sets.

Jill & Dan come from large families with family-run businesses, which prepared them for what they now consider their own family-run business. Prior to real estate, Jill had a sales career with a strong focus on negotiation and customer service skills, while Dan brought financial, marketing, Internet and analytical skills to the fold. Their combination of skills and experiences help to successfully inform and grow their team business; a huge benefit to their clientele.

We work with a coach year-round, which helps our dedicated team stay abreast of and practice the leading techniques and strategies in the industry.