THE MADRONA GROUP

BUYER READY DAY ONE Knowing how to buy a house in Washington State in today’s market requires planning and preparation. The Madrona Group works to get you, the buyer, Buyer Ready Day One. What does Buyer Ready Day One Mean? Each buying market is a little different. And each buyers market is going to bring on it’s own advantages and challenge. It is important to us that our clients know as much about the market as we know. That they understand exactly what the current market brings. That they are prepared for the experience and go into the transaction with their eyes wide open. THE MADRONA GROUP IS ON YOUR TEAM We know that buying a house in Washington state has become even more complex over the past few years for Home Buyers. And since buying a home is one of the greatest emotional and financial investments anyone can make, having the right real estate broker, mortgage, escrow, and title team who can get the job done is crucial. WE WILL BE YOUR PARTNER THROUGH THE 10 STEPS OF BUYING A HOUSE IN WASHINGTON STATE 1. REPRESENTATION Working with you find the right home. 2. NEGOTIATING THE CONTRACT Working to get you the right conditions. 3. PURCHASE AND SALE AGREEMENT Working to ensure all paperwork is correct. 4. THE HOME INSPECTION Working to protect your investment. 5. THE TRANSACTION PROCESS Working to manage and simplify a complex process. 6. LOAN COMMITMENT Working to ensure your completed transaction. 7. THE APPRAISAL Working to insure your your investment. 8. TITLE AND ESCROW Working to prepare and legitimize documents. 9. FINAL WEEK OF CLOSING Working to organize, and finalize your process. 10. POST CLOSING SERVICES Working after the sale to give you peace of mind.

SELLING YOUR HOUSE IN WA We take care of the question of how to sell a house in Washington State. When you hire The Madrona Group to sell your home, we take it all the way to closing, and beyond. We don’t just want to be your agent for this transaction…We want to be your real estate resource for life. Our business is built upon referrals from satisfied clients who refer their friends and family to us. Below you will find a breadth of information on how to sell your house in Washington state. THE 3 P'S TO SELLING YOUR HOME 1. PRESENTATION The “WOW” factor or 1st impression Establish an emotional connection 2. PROMOTION Traditional marketing Web Marketing 3. PRICE What a Ready, Willing and Able buyer is willing to pay Based on Sold Comparables THE FIRST STEP TO SELLING YOUR HOUSE IS DETERMINING THE MARKET VALUE f you want to know how to sell a house in Washington State, you need to know what its current market value is. It is not possible to get a truly accurate home valuation using internet pricing tools. The companies that offer this service will be the first to tell you that instant online home prices can be +/- 20% of the actual value. Simply click the button below and complete the survey and we will take your information and schedule a 5 minute no obligation home price consultation to extrapolate what buyers have paid for comparable homes in your neighborhood to help determine how much your home is worth and what you could expect to net from the sale of your home. YOU WANT YOUR HOME SOLD FAST AND FOR THE MOST MONEY OUR PROMISE TO YOU The Madrona Group takes marketing your home very seriously. We only have 1 shot to list a property and generate the buzz to attract multiple ready, willing and able buyers to a home. When multiple buyers are interested in purchasing a home then we increase the demand. An increase in demand equals an increase in price and urgency. We Promise To Make A Big Deal Out Of Selling Your Home! Read Below To Find Out How THE SELLER LISTING LAUNCH HOME TOUR It all starts with a tour of the home where we document the features and condition of the potential new listing. Tour The Home Complete a Comparable Market Analysis COMPERATIVE MARKET ANALYSIS We generate a Comparative Market Analysis (CMA) based on what comparable homes are currently selling for along with the features and condition of the home to determine a value. SETTING THE PRICE The accuracy of this step is critical and will set the stage for the whole process. We will sit down with the clients and determine a sales price that we all agree on. agree on a sales price Pick a listing date PICKING A LAUNCH DATE Together with our clients we determine a launch date that will maximize our goals. Giving enough time to complete any updates or repairs that might be needed. We generally like to go on market on a Thursday evening to ensure the listing is at the top of the search for weekend open house visitors. CURB APPEAL We will give our evaluation of what is necessary to get the home ready for market. This step varies from listing to listing and can be as simple as hiring a cleaner. Together with our clients we agree on what work will be done, if any, and if they need any assistance finding service providers. Learn more about Curb Appeal. work on curb appeal Stage the house HOME STAGING Together with our clients we will agree if home staging would be beneficial for the sale of the home. Staging can be as simple as decluttering or as complex as decorating an entire house. We also offer Virtual home staging by adding furniture to the home images. HD PHOTOGRAPHY We hire and schedule a professional HD photographer to take world class photos of the home, using a drone when beneficial. When potential buyers are looking at online searches they set a parameter of what they are willing to buy, but they decide what houses they will tour based on the pictures. Hire Professional Photographer 3D VIRTUAL TOUR We hire and schedule a Matterport 3D virtual tour of the home. Often times when buyers are looking at homes they are coming from overseas or even across the continent. Giving them the ability to tour the home virtually could bring more buyers to the sale. SIGNAGE We order and have installed a large yard arm sign in the front yard. We place multiple directional signs around the neighborhood. We place a new listing a board sign with open house times in front of the listing. John L Scott Ballard | Madrona Group Real Estate Signs Printed Real Estate Marketing Material FLYERS, MAILERS, DOORHANGERS We create, print and mail custom printed materials for each new listing. Double sided color flyers. Just listed postcards mailed to the neighborhood. And a hardbound cover for your CMA. POST TO MLS, ZILLOW & REDFIN Once the launch date arrives we input the listing into the MLS, Zillow, Redfin, John L Scott, and all other syndicated real estate search tools. We write a meaningful marketing description, post as many images as allowed, post a walk through video to Zillow, and add a link for virtual tour. Listing Syndication Custom Listing Website CUSTOM PROPERTY WEBSITE We create a custom single property website for each new listing. The site is hosted on this website and displayed on the home page for our 1,500 monthly visitors. SOCIAL MEDIA MARKETING We post your home to our 1,000 Facebook Fans, our 600 Twitter Followers, our 400 Instagram Followers, Email to our 4,500 Email Subscribers, Publish to our Youtube Channel and post to our 6,000 monthly viewers on our blog. Social Media Marketing and Advertising Digital Advertising DIGITAL ADVERTISING We create a Walkthrough video tour of your home and run demographically targeted ads to home buyers on Facebook, Youtube and Google. OPEN HOUSE Open Houses have just been authorized again with a maximum of 10 people. We hold the house open for the public during the weekend. We market the open house on Craigslist, Facebook, Redfin, Zillow, and the MLS. Open House Review Any Offers REVIEW OFFERS We analyze the current conditions of the market and determine if you would be better off by accepting offers as they come or waiting for an offer review date. After we receive an offer(s) we discuss what your best option would be.

Don't forget to visit us. The Madrona Group https://www.TheMadronaGroup.com John L Scott Ballard https://johnlscottballard.com The Madrona Group Realty https://TheMadronaGroupRealty.com