William Smith Realtor

William Smith

Real Estate Broker at Coldwell Banker Del Monte Realty

Office Phone: (831) 626-2400

Mobile Phone:(831) 402-5302

Real Estate License 01064866

Licensed in California (29 years)


Residential and Commercial Real Estate Marketing and Sales

Contact Me

William Smith Real Estate Agent

Confidence and an intense focus on your personal needs and objectives are qualities you'll notice first and foremost about the William Smith Luxury Group. They offers seasoned council, an extensive knowledge of the local market and genuine enthusiasm for what he does. A full-time real estate broker since 1990, William Smith has personally closed more than 1,550 transactions. William understands that the key to success in today's market is a keen focus on digital marketing, participation in social media, active broker networking and extensive online exposure.

William was born and raised on the Monterey Peninsula and is a proud member of a multi-generational Monterey Peninsula family. He grew up with a native's appreciation of our pristine coastline, was an avid local surfer and has developed an appreciation for our rich history and importance of its preservation.

Having opened his first real estate office in 1990, William and his wife were the owner/brokers of the two Prudential California Realty Offices in Carmel and Monterey. He was one of the more accomplished Realtors in the Prudential Real Estate Network and was ranked #2 selling agent in Northern California and #11 internationally. In 2006 he sold his real estate business and joined Coldwell Banker Del Monte Realty. Today, William is best identified as a Coldwell Banker Global Luxury High Value Residential Broker, earning many of the highest ratings offered by Coldwell Banker NRT. He has been awarded the International President's Premier and International President's Elite designations and is currently Ranked #1 in the Pebble Beach Office for units sold, #4 for sales dollar volume and #46 in the Silicon Valley/Monterey Bay Region.

His sold listings include Monterey's historic Marsh Asian Art Building, the legendary 392 acre Holman Ranch in Carmel Valley and Quail Creek Ranch in Salinas. William is passionate about helping others and often donates time to local charities and events. With William Smith you are guaranteed that you have found someone who truly loves and appreciates the wonders of our unique community. Please call the William Smith Luxury Group for any of your current or future real estate needs.

My Property Listing (1)

My Network

Customer Reviews

Frank Sung: on August 09, 2017

William Smith helped us sort out whether we should sell the house which had significant deferred maintenance issues 'as is' or to fix it up and sell it at market prices. He recommended an extremely capable contractor to undertake the 6 month long repairs. We all worked well together. This was especially important because we don't live on the Monterey Peninsula. Everything worked out and a nice family purchased the home. We could not be any more thankful!

Nawara Nawara72: on August 09, 2017

It was such a pleasure to work with William and his team to buy our new home. He was creative, supportive, and patient. He had wonderful ideas and was dedicated to answering our questions and address our concerns. Marlene on his team was very professional, kind, and was there to help and make sure we had what we needed. We are very grateful for their service and help. Amazing team!

Sf99limey: on February 05, 2019

I have interacted with William periodically over several years as I struggled with whether to sell my property in Pacific Grove. After each discussion about current conditions I would reconsider and let ...

Jabir3: on February 04, 2019

William Smith helped us buy our vacation home in Camel. We have dealt with several good agents to buy or sell in the past, but from our experience, William tops them all. He knows the area very well ...

Kggiraffe: on November 03, 2018

William contacted us right away to meet and discuss selling our rental. He was very informative and listen to what we wanted and our concerns. We had never sold a house before and had lots of questions. ...

Lorenesarno54: on October 31, 2018

William sold our house in a few short weeks. He also helped in purchase details in our new home. He is very knowledgeable with all the details needed to close the deal.

Smorey16: on August 04, 2018

William Smith is head and shoulders above the rest. He is by far, the greatest real estate agent I’ve ever had the pleasure of working with. I interviewed several agents before I met William. Within the ...

Debbiehumm: on April 25, 2018

William has lived on the peninsula all his life, so his contacts and knowledge are full and essential. Once we had our house emptied, he took over, getting inspections and repairs underway. He got the ...

Rf1210: on April 09, 2018

William Smith and his team successfully negotiated and closed the purchase of a beautiful home in Carmel for our company. He has a thorough knowledge of the area was very helpful with the water issues ...

Rayborzini: on September 28, 2017

WILLIAM was very responsive and did a great job. We were on the market for about 6 months, but when our first offer came in, he made it work. I would use him again! RB

Lisasfurryfriends: on August 15, 2017

If you are looking to sell, or buy, a house, I would HIGHLY recommend William Smith and Marlene Wilson!
William's expertise and follow-up was way beyond my expectations of a broker. Not only did ...

Marysemikus: on August 14, 2017

William Smith represents the highest standard of real estate agents.
He is knowledgeable and ethical and is always helpful whenever I have any questions about real estate. I would do business with ...

Service Area

  • Carmel By The Sea, CA
  • Pebble Beach, CA
  • Carmel, CA
  • Carmel Valley, CA
  • Big Sur, CA
  • Pacific Grove, CA
  • Seaside, CA
  • Monterey, CA
  • Marina, CA
  • Salinas, CA

Frequently Asked Questions

If you are financing, have your preapproval completed prior to shopping for your home. If you are paying cash for a property, have your source of funds documented.

Price to the current market... Find a broker who will be honest about price. Over pricing wastes time and could be harmful to your end result.

Since 1990 I have worked with home buyers, sellers, investors, and asset managers in up markets, down markets, and stable markets in three different cycles of the economy... That has lead me to have the necessary experience to properly answer the question often asked, "How is the real estate market?" My response is, "It depends, are you interested in buying, selling, investing, or renting?" When you are entering the real estate market, your perspective matters and so does your choice of your real estate professional and their team.

My sellers needed to sell after their family estate was settled, and the family home was remodeled. My buyers needed to move quickly when their nearby rental was to be sold and their landlord did not honor their previously agreed upon price. We had to move quickly, and we all worked together to move the buyers in as tenants, while the loan process was in progress. The loan was approved, the home had been nicely remodeled, and both buyer and seller were happy with the result.

I was a real estate investor and when I sold my three motorcycle dealerships, I opened my first real estate office in 1990.

I have trained hundreds of sales professionals in two different industries. As a real estate broker since 1990, my experience translates to my clients receiving seasoned advice.

Contact Me

Location & Hours


Post Office Box 1111

Pebble Beach, CA 93953

Office Hours
Sun:01:00 pm-06:00 pm
Mon:08:00 am-06:00 pm
Tue:08:00 am-06:00 pm
Wed:08:00 am-06:00 pm
Thu:08:00 am-06:00 pm
Fri:08:00 am-06:00 pm
Sat:09:00 am-06:00 pm



Equestrian and Golf

Community Involvement

My Wife and I are native to the area and involved in our Community


Wife and Daughter

Other Languages



Tom Ferry Your Couch, Mike Ferry Coaching, former Mike Ferry Organization Coach, BFA San Diego State University



Have been awarded: Coldwell Banker Top 1%, Top 100, President International Premier ... Prudential PREA Top 100 Internationally

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