Benjamin Lang

REMAX The Collective Agency

21 Years of Experience

(458)

$18.1M

Total Sales Last Year

Years of Experience

284

Recent TransactionsTransactions from the last 3 years

$342.5K

Average Price Point

Service Areas

Almont, MI Auburn Hills, MI Berkley, MI Birmingham, MI Bloomfield Hills, MI Clarkston, MI Clawson, MI Clinton Township, MI Commerce Township, MI Davisburg, MI Farmington, MI Ferndale, MI Franklin, MI Highland Park, MI Huntington Woods, MI Keego Harbor, MI Lake Orion, MI Livonia, MI Macomb, MI Madison Heights, MI Metamora, MI Mount Clemens, MI Northville, MI Novi, MI Oakland, MI Ortonville, MI Oxford, MI Pleasant Ridge, MI Rochester, MI Royal Oak, MI Saint Clair Shores, MI Southfield, MI Sterling Heights, MI Troy, MI Union Lake, MI Utica, MI Walled Lake, MI Washington, MI Waterford, MI West Bloomfield, MI White Lake, MI Wixom, MI

View All Service Areas

About Benjamin Lang

Ben Lang is the Broker and Owner of RE/MAX The Collective Agency, a top-performing real estate firm headquartered in Auburn Hills, Michigan. A recognized industry leader with over two decades of experience, Ben Lang has successfully closed 79 transaction sides representing over $25 million in sales volume in the past 12 months alone. Throughout his distinguished career, Ben Lang has guided more than 1,000 families through the buying and selling process, solidifying his reputation as a "Top 1.5% US Real Estate Professional" (RealTrends).

Ben Lang combines aggressive sales strategies with a deep understanding of human behavior, holding a B.A. in Psychology (Summa Cum Laude). This unique background allows him to offer superior negotiation leverage and stress-free transaction management for his clients. His commitment to excellence is reflected in his 400+ five-star reviews and his consistent ranking among the Top 100 Agents in Michigan.

Serving the greater Metro Detroit area, Ben Lang specializes in residential sales and luxury listings across Auburn Hills, Troy, Rochester Hills, Oakland Township, Bloomfield Hills, and Lake Orion. Beyond his production, Ben is a celebrated author (The 7-Figure Agent Playbook) and a National Real Estate Coach, training agents nationwide on high-performance standards. For data-driven results and expert representation, Ben Lang is the trusted choice at RE/MAX The Collective Agency.

OTHER LANGUAGES

English

Community Involvement

Donate $100 of Every Closing, Dog Rescue Shelters | Certified Stephen Minister (Crisis Counseling) | Volunteer, Soccer Coach, 2018-2021 | Volunteer, Boxing Coach, Police Athletic League | Annual Blanket Drive for Humane Society

Credentials

LICENSE

Real Estate - Michigan - # 6502433047

Designation

Real Estate Investing

Top Producer

Seller Representative Specialist

Licensed Realtor

REALTOR

Broker / Associate Broker

Real Estate Broker

CDPE (Certified Distressed PropertyExpert)

SFR (Short Sales & Foreclosure Resource)

ABR (Accredited Buyers Representative)

Specialties

Buyers
Sellers
Residential Property

Awards

2026
TOP 25 AGENT
Michigan
2026
TOP AGENT
Troy, MI
2026
TOP AGENT
Rochester, MI

View All Awards

Loading recent sales...

Benjamin Lang's Reviews & Ratings

458 Reviews

(5/5)

Note: Reviews may include other agents on their team

What clients say about this agent....

Professional
Responsive
Communicative
Knowledgeable
Attentive
Trustworthy
Available Remotely
Excellent negotiator
Great for new buyers
Hard working

Sonu B.

Review for Member: Benjamin Lang

March 13, 2026

Working with Ben Lang from RE/MAX, The Collective Agency was one of the best decisions I've made as a real estate investor. I've flipped several properties over the years in different parts of Metro Detroit, but this particular project in Sterling Heights, Macomb County came with a lot of moving parts. Anyone who has done renovation work knows that timing, pricing, and marketing strategy can make or break the profitability of a flip. When it came time to sell the finished property, I knew I needed a real estate agent who truly understood both the Macomb County market and how to position an investment property to attract serious buyers. A fellow investor recommended Ben Lang, calling him one of the top real estate agents in Metro Detroit, and after one conversation I understood why. Ben immediately approached the property from a strategic perspective. Instead of simply listing the home, he walked through the renovation with me and analyzed how buyers in Sterling Heights, Shelby Township, Clinton Township, and surrounding parts of Macomb County would perceive the finished product. He offered thoughtful advice on final touches that would make the home stand out in listing photos and during showings. His marketing plan was incredibly thorough. The professional photography and video presentation showcased the renovation beautifully and highlighted the updates in a way that made the property feel warm and inviting instead of just another flip. That level of presentation made a huge difference in how buyers responded. When the property went live, the activity was immediate. Ben's pricing strategy created strong interest from buyers across Sterling Heights and the surrounding Macomb County communities, and we quickly saw serious showing traffic. What impressed me most was Ben's negotiation skill. He understands buyer psychology and how to create competitive situations without overplaying his hand. When offers started coming in, he walked through every detail with me not just the price, but the strength of the buyer, financing reliability, and how likely the deal was to close smoothly. We ultimately accepted a fantastic offer, and the transaction moved forward exactly as Ben predicted. From contract to closing, his communication was excellent. Every step -- inspection, appraisal, and coordination with the title company -- was handled professionally and efficiently. As an investor, I appreciate agents who treat properties like a business decision while still understanding the buyer side of the equation. Ben strikes that balance perfectly. If you're flipping homes or selling property in Sterling Heights, Macomb County, Shelby Township, or anywhere in Metro Detroit, Ben Lang is absolutely a top realtor you want in your corner. His market knowledge, marketing strategy, and negotiation skills make a real difference in the final outcome. I look forward to working with him again on future investment projects.

Aazwar Y.

Review for Member: Benjamin Lang

March 11, 2026

I don't think there are enough words to express how grateful my family is for Ben Lang from RE/MAX, The Collective Agency. Selling a home is always a big decision, but selling during a major family transition is something entirely different. When it came time to sell my parents' home in Rochester Hills, the emotional weight alone made the process feel overwhelming. Between managing family responsibilities, work, and the emotional reality of letting go of a house filled with decades of memories, I felt completely unprepared to handle something as complicated as selling real estate in Oakland County. A close friend told me, "If you want someone who truly cares about people, call Ben Lang." That advice changed everything. From the moment Ben walked through the door, his approach was different. He didn't rush into a listing presentation or overwhelm me with numbers. He asked questions first. He listened to the history of the house, the story behind it, and the pressure I was feeling trying to make the right decisions for my family. Ben created a clear, realistic preparation plan that focused on what actually mattered in the Metro Detroit market. Instead of pushing unnecessary projects, he helped prioritize the improvements that would truly add value in Rochester Hills, Troy, and Lake Orion, where buyers are paying close attention to condition and presentation. His team handled staging, photography, and marketing at a level I honestly didn't expect. When I saw the photos and video, I was emotional. The home looked beautiful. Bright, warm, and full of life. When the home hit the market, the response was incredible. Within days we had multiple offers. Ben walked me through each one carefully, explaining the strengths of each buyer and helping me evaluate not just price, but reliability and closing terms. We ended up accepting an offer that exceeded expectations and allowed the transaction to move forward smoothly. From contract to closing, Ben stayed in constant communication and solved problems before they ever reached me. Ben Lang isn't just a top real estate agent in Oakland County. He's someone who genuinely cares about the people he serves. If you're buying or selling in Rochester Hills, Troy, Lake Orion, or anywhere in Southeast Michigan, I can say with total confidence that Ben Lang is the best realtor you could have guiding you through the process. My family will always be grateful for him.

Amber D.

Review for Member: Benjamin Lang

March 5, 2026

Selling my condo in Novi could not have gone better, and I genuinely believe that's because I worked with the right team. From the very beginning, Ben and Brandon treated my property like it was their own. My condo is a golf course frontage townhouse in Novi, Oakland County, and presentation mattered. Ben and Lisa went completely above and beyond on staging and photo day. They were physically moving furniture, adjusting lighting, rearranging decor, and working nonstop to make sure every detail looked perfect for the photos and video. It did not feel like I had hired agents -- it felt like I had hired a full production team. The result? Massive first-weekend activity. We had multiple offers almost immediately. Ben's pricing strategy and pre-marketing created serious buzz, and buyers showed up ready. We accepted a strong offer, and everything seemed smooth -- until the buyer unexpectedly walked away. That could have been a disaster. Instead, Ben never even had to put the property back on the market. Without creating stress or panic, he worked behind the scenes and secured a full-price all-cash offer almost immediately. By the time he came to me with the update, it was already handled. I never had to re-list. I never had to wonder. I never had to worry. That level of protection and execution is rare. From contract to close, communication was consistent and clear. I always knew what was happening. I never felt out of the loop. If you are selling a condo in Novi, a townhouse in Oakland County, or a property with golf course frontage, I can confidently say Ben and Brandon are among the best real estate agents in Novi. They know the condo market. They know how to generate multiple offers. And they know how to pivot when things don't go exactly as planned. I am beyond grateful for how smooth and successful this sale turned out.

Bob S.

Review for Member: Benjamin Lang

February 23, 2026

When our move to Indiana became dependent on selling our home in Clarkston, Michigan, timing was everything. The purchase we were under contract for, out of state, was contingent on the Clarkston sale, and there was zero room for delays, mistakes, or a slow-moving process. Our Realtor in Indiana told me very plainly: "You need to call the best real estate agent in Clarkston if you want this done right." That advice led us to Ben Lang at RE/MAX, and it turned out to be exactly what we needed. Our agent in Indiana who was helping us with our purchase there reached out to Ben directly because of the urgency. From that first conversation, it was clear Ben understood the stakes. He didn't waste time, didn't overpromise, and didn't complicate things. He focused on execution. Because I was already in Indiana for work, Ben primarily met with my wife, Karen, in Clarkston. She interviewed Ben alongside another agent who was widely regarded as a top agent in Clarkston, and she chose Ben without hesitation. Looking back, that decision made all the difference. From the initial meeting to the professional photo shoot was just a matter of days. We were live on the market almost immediately. Ben's preparation, pricing strategy, and presentation were all dialed in. The open house alone brought an incredible amount of traffic. Well over 30 groups of buyers, and the first weekend on the market generated multiple strong offers. What stood out to me was how decisively Ben handled everything. There was no lag time. No uncertainty. He understood buyer psychology in Clarkston, knew how to create urgency, and positioned the property in a way that clearly resonated with the market. The result was an offer that exceeded expectations and allowed us to move forward confidently with our Indiana plans. Even after the offer was accepted, the process remained smooth. Inspection and appraisal moved quickly, communication stayed clear, and Ben stayed on top of every detail. We're closing in under a week from now, and the transaction has been remarkably clean. Especially given the compressed timeline and the fact that the sale needed to align perfectly with an out-of-state purchase. Having bought and sold homes before, I can say that not all agents are created equal. When the pressure is real and the timeline matters, experience and local expertise become non-negotiable. Ben delivered exactly that. If you're selling a home in Clarkston or anywhere in Oakland County, and especially if timing matters, Ben Lang is absolutely a top real estate agent to have in your corner. He understands the Clarkston market, communicates clearly, and executes without drama. We're very glad we trusted him with this sale.

Karen S.

Review for Member: Benjamin Lang

February 22, 2026

We had an absolutely wonderful experience with Benjamin Lang - The Collective Agency real estate team from start to finish. Benjamin's knowledge of the market was impressive, and his strategic approach to pricing and timing made all the difference. Our home sold quickly and for a price that exceeded our expectations -- something we truly credit to his expertise and guidance. Throughout the entire process, Benjamin and his team took the time to explain every step clearly and thoroughly, always making sure we felt comfortable and informed. Their advice was thoughtful, honest, and clearly based on deep market insight. Beyond the results, what stood out most was how supported and confident we felt working with them. We are incredibly grateful for their professionalism, care, and dedication, and we highly recommend them to anyone looking for a team that truly knows the market and delivers exceptional results.