Answers by Amber McConaha

Short answer: don’t panic yet but don’t ignore the data either. In today’s market, a home sitting for 30 to 60 days isn’t unusual anymore. The ultra fast pandemic market was the exception, not the rule. What matters more than the number of days is what the activity looks like. Here are the three things I look at first when a home hasn’t received offers after a few weeks: 1. Showing activity If the home is getting showings but no offers, buyers are interested but something is holding them back. That is usually price or condition compared to competing homes. 2. No showings at all If the phone isn’t ringing, that usually means the home isn’t catching attention online. That can come down to pricing, photos, presentation, or marketing exposure. 3. Buyer feedback Feedback from showings is incredibly valuable. If multiple buyers are saying the same thing, that’s the market giving you real time information. One thing many sellers do not realize is that the first two to three weeks on the market generate the most attention. If a home misses the mark on price during that window, it can sit longer than it should. That does not always mean a drastic price drop though. Sometimes a small strategic adjustment, improved photos, better staging, or refreshed marketing can bring a new wave of buyers. The key is to look at the data with your agent instead of reacting emotionally. A smart strategy adjustment usually works better than a dramatic move. Bottom line: Stay calm, review the numbers, and make a strategic adjustment if the market is telling you something. Homes still sell every day in this market. The ones that do are the ones positioned correctly against the competition.