About Samir Bachour
Maricopa & Metro Phoenix Listing Specialist | 20+ Years Experience | PhotoVideoTour(TM) Marketing System | 30-Day Sale Guarantee
I'm Samir Bachour, REALTOR(R) with HomeSmart and founder of ElectricRealty.com - a Metro Phoenix listing agency I built from the ground up in 2006 around one core idea: your home deserves more than a few photos and a prayer.
What makes me different:
• PhotoVideoTour(TM) System - Every listing gets 50-100+ professional DSLR photos, a full HD video walkthrough, and a dedicated property web page syndicated to Zillow, Realtor.com, Redfin, and YouTube from day one. I shoot the photos and video myself - no outsourcing, no shortcuts.
• 30-Day Sale Guarantee - Your home sells within 30 days at market valuation, or you pay reduced commission only. No fine print.
• Maximum 2 Listings Per Month - You get me directly: every call, every showing, every negotiation, every decision. No assistants, no hand-offs.
• Short Sale Specialist since 2006 - Full short sale service at no cost to the seller.
• Multilingual - English, French, French Creole, Spanish, Arabic.
• Tech-Driven Marketing - AI-assisted ad targeting, digital campaigns, and online exposure strategies that go far beyond basic MLS syndication.
I pioneered online video marketing for Phoenix real estate in 2005 - before it became standard practice. My PhotoVideoTour(TM) system has attracted buyers from out of state and sold homes faster than market average by creating a true virtual experience that filters out unqualified showings and brings in serious buyers.
I take a maximum of 2 listings per month because your home sale deserves full attention - not a rushed upload between 20 other clients.
Serving: Maricopa, Phoenix, Scottsdale, Paradise Valley, Tempe, Mesa, Chandler, Gilbert, Glendale, and all of Maricopa County.
Call or text: 602-614-4622 | ElectricRealty.com
I'm Samir Bachour, REALTOR(R) with HomeSmart and founder of ElectricRealty.com - a Metro Phoenix listing agency I built from the ground up in 2006 around one core idea: your home deserves more than a few photos and a prayer.
What makes me different:
• PhotoVideoTour(TM) System - Every listing gets 50-100+ professional DSLR photos, a full HD video walkthrough, and a dedicated property web page syndicated to Zillow, Realtor.com, Redfin, and YouTube from day one. I shoot the photos and video myself - no outsourcing, no shortcuts.
• 30-Day Sale Guarantee - Your home sells within 30 days at market valuation, or you pay reduced commission only. No fine print.
• Maximum 2 Listings Per Month - You get me directly: every call, every showing, every negotiation, every decision. No assistants, no hand-offs.
• Short Sale Specialist since 2006 - Full short sale service at no cost to the seller.
• Multilingual - English, French, French Creole, Spanish, Arabic.
• Tech-Driven Marketing - AI-assisted ad targeting, digital campaigns, and online exposure strategies that go far beyond basic MLS syndication.
I pioneered online video marketing for Phoenix real estate in 2005 - before it became standard practice. My PhotoVideoTour(TM) system has attracted buyers from out of state and sold homes faster than market average by creating a true virtual experience that filters out unqualified showings and brings in serious buyers.
I take a maximum of 2 listings per month because your home sale deserves full attention - not a rushed upload between 20 other clients.
Serving: Maricopa, Phoenix, Scottsdale, Paradise Valley, Tempe, Mesa, Chandler, Gilbert, Glendale, and all of Maricopa County.
Call or text: 602-614-4622 | ElectricRealty.com
OTHER LANGUAGES
French
Community Involvement
Active member of the Maricopa, AZ real estate community. Committed to helping families navigate buying and selling in Metro Phoenix with honesty and professionalism.
HOBBIES/INTEREST
Photography, videography, drones. web design, artificial intelligence (AI), automobiles, dance, music, art.
Read More About Samir
Specialties
- Sellers
- Buyers
- Residential Property
Short Sales, Foreclosures, REO Bank Owned, Investment Properties, First Time Home Buyers, Distressed Properties, Tenant Occupied Properties, Listing Specialist, Video Marketing
FAQ
Get pre-approved before you start shopping — know your real budget. Then focus on long-term value over emotion: buy in an area with strong resale potential, not just the house that feels exciting today. In Maricopa County, work with an agent who actually knows the data — days on market, list-to-sale ratios, and neighborhood trends — so you make an informed offer, not a reactive one.
Price it right from day one — overpricing kills momentum and leads to price reductions that signal desperation. Then invest in professional marketing: quality photography, HD video, and a strong online presence are not optional extras, they are what separates a home that sells in 2 weeks from one that sits for 90 days. My PhotoVideoTour™ system creates real buyer demand before anyone steps through the door.
Primarily sellers across Metro Phoenix and Maricopa County who want maximum exposure and minimum disruption. I also work with buyers seeking primary residences, investment properties, foreclosures, short sales, and bank-owned (REO) properties. I’ve worked with first-time buyers, move-up buyers, investors, out-of-state buyers, and sellers who are landlords with tenanted properties.
A landlord in Maricopa needed to sell a tenant-occupied rental with minimal disruption to the occupants. I used my PhotoVideoTour™ system to create a full virtual walkthrough of the property so buyers could thoroughly preview it online. We received serious, qualified offers without repeated intrusive showings. The property sold quickly and the tenant relationship was preserved throughout the process — a result that would have been impossible with a traditional open-house approach.
I obtained my real estate license in 1995, but my path to this career was built on a foundation of marketing, photography, and technology. After graduating from Arizona State University and working in an international construction company, I saw an opportunity to revolutionize how homes are marketed. In 2005, I developed the PhotoVideoTour™ system — professional photo and video marketing for listings — before virtually any other agent in the Metro Phoenix area was doing it. I founded ElectricRealty.com in 2006 on that same principle: use technology and media to sell homes faster and smarter.
Yes — several. I hold a Bachelor's degree from Arizona State University in Chemistry, Languages, Literature, Photography and Business. I am a licensed REALTOR® with 20+ years of experience in Arizona real estate. I am also a trained real estate photographer and videographer, which means every listing I take benefits from professional-grade media at no extra cost to the seller. Additionally, I have deep expertise in short sales (since 2006), AI-driven marketing tools, web design, and digital advertising — skills that directly translate into faster sales and stronger prices for my clients.
Available Listings View All
Active
$529,000
3bds | 2ba 1902 sqft
2318 E Harwell Rd Phoenix, AZ 85042,USA
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