Ranya Kaileh Francis

Get pre-approved early and be clear on your budget and priorities. In a competitive market, preparation is key. Work with an agent who knows the local market and can guide you through pricing, strategy, and timing. When the right home comes along, you'll be ready to move with confidence. Start by getting pre-approved and really thinking through your must-haves and nice-to-haves. I always tell my clients—when the right home comes along, you want to be ready to move with confidence. Buying a home can feel overwhelming, but with the right guidance and preparation, it can also be exciting and empowering. I’m here to help every step of the way

Selling a home is both a financial and emotional decision, so it’s important to have a clear plan and the right guidance from the start. I always advise sellers to look at the big picture: understand your goals, timeline, and how the current market conditions may impact your strategy. Presentation matters, but so does pricing and positioning. I help my clients evaluate comparable sales, identify what sets their home apart, and craft a smart strategy to generate strong interest. That includes everything from home prep and vendor coordination to launching a tailored marketing campaign that reaches the right buyers.

I’ve had the privilege of working with clients at all stages of life—first-time buyers, growing families moving up, empty nesters downsizing, couples going through divorce, those relocating for work, and even families moving out of the country. Every life transition brings a unique set of emotions and decisions, and real estate often plays a central role in that change. I approach each client with compassion, patience, and a clear plan to help make the process as smooth and stress-free as possible. My goal is to listen closely, advocate strongly, and guide people with care through one of life’s biggest transitions.

One recent transaction I’m especially proud of involved helping a couple relocate to Hillsborough. They were living out of the area, and with a return-to-office mandate from their jobs, they had a firm timeline to make a move. They were focused on Hillsborough, but inventory at the entry-level price point was limited. We looked on and off for a while, but took a short break when the right home didn’t surface. When they were ready to re-engage, we revisited a home they had seen earlier—it had since had a price reduction and had been sitting on the market for several months. We moved quickly, submitted an offer under asking, and secured the property. It was a great example of how timing, strategy, and staying close to the market can pay off. They ended up with a beautiful, move-in-ready home in Hillsborough that met their needs and came at a great value.

Real estate has always been part of my life—I grew up with a mother in the business, so I was exposed to the industry from an early age. I spent over 20 years in title insurance, where I not only managed transactions but also trained agents and became a go-to marketing resource for many top-producing Realtors in San Francisco. That experience gave me a deep understanding of contracts, escrow, and how to effectively position properties for maximum exposure. Eventually, I decided to bring that knowledge to the sales side and joined my family’s real estate team at Sotheby’s International Realty. My background allows me to offer clients a unique blend of strategic insight, strong negotiation skills, and creative marketing that sets their homes—and their offers—apart.

Beyond my real estate license, I have extensive hands-on training from over 20 years in the title and escrow industry, where I worked closely with contracts, disclosures, and closing processes. I also led agent training sessions and built marketing strategies for top-performing Realtors, which sharpened my skills in both negotiation and strategic positioning. This blend of transactional knowledge and marketing expertise allows me to bring a well-rounded, detail-oriented approach to every client I work with.