Lisa Ray

Be as specific as possible about what you want. This way we can refine your search and save you time. Bring comfy shoes that come on and off easily. Talk to a mortgage broker to make sure that the payment is comfortable.

Pick an agent that puts professional photos/videos as a centerpiece to their marketing campaign. If a picture is worth a thousand words, in real estate that could be tens of thousands of dollars in your pocket. Choose someone who will communicate with you and keep you in the loop.

After 30 years and thousands of transactions, we have worked with all types of clients. Thankfully, I like people and get along with most everyone.

My #1 client has their children looking to buy a home. They are first time homebuyers looking at a lower end price point with FHA financing. We have written 13 offers and they kept losing to cash and ridiculously over list price offers. How could we compete? I called for days looking for an old expired or for sale by owner. Finally, I found a great deal off market and they are now under-contract. They didn't have to compete with other offers and negotiated a low offer the seller accepted.

In Florida in 1986 I got my real estate license as the youngest at that time in the state. Before that in high school I drove (before fax and scans) the documents from one office to another. I've always been interested and make my career in real estate.

As a prior mortgage banker and national investor, I know how to crunch the numbers to give proper valuations. Knowing the value of a property helps it sell and knowing the market so a buyer is getting a good price is crucial. It's all about the numbers.