As co-founder of BruingtonHargreaves, (formerly ModernLivingSonoma) one of Sonoma County's top-performing real estate teams, I help clients buy, sell, and build exceptional properties throughout Healdsburg, Windsor, Santa Rosa, Sebastopol, and the Russian River. In 2025 alone, our team has closed 70+ sales totaling over $90 million, including $30 million in Healdsburg and $27 million in Santa Rosa. My background includes founding a marketing agency serving brands like Google and Facebook, experience I now bring to real estate--delivering strategic marketing, precision pricing, and world-class exposure for every listing. Clients choose me for my data-driven approach, creative negotiation, and deep understanding of both luxury estates and vacation rental investments. Our sellers average 100.4% of list price, 2.5% higher than any other brokerage in the county. With over $250 million sold in 3 years and 5-Star Zillow Premier Agent recognition, I focus on measurable results and lasting relationships.
HOBBIES/INTEREST
Originally from the UK and a graduate of Oxford University, David has called Northern California home for nearly two decades. Outside of real estate, he's an avid cyclist and outdoor enthusiast who enjoys hiking, exploring in his adventure van, and photography. Through his photography he has travelled extensively to Norway and the northern arctic. He is passionate about great food, wine, and travel, he and his wife Nancy love discovering new destinations
FAMILY
Married to Nancy for 30+ years
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Specialties
Sellers
Buyers
Residential Property
Awards
Other Awards
Agent of the Year 2021, Team of the Year 2024, Triple Diamond Award 2024
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FAQ
1. What advice would you give a buyer trying to purchase a home?
Be strategic and data-informed when buying a home in Healdsburg, Santa Rosa, or wine country. My marketing background taught me that the best real estate decisions come from clarity—understanding what you're looking for in Sonoma County properties, why it matters, and what comparable sales data actually shows. I see Bay Area buyers miss opportunities on luxury homes and vacation rental properties because they're unsure, and I see others rush into wine country real estate without proper market analysis. The key is preparation: know your priorities for Sonoma County living, understand Healdsburg real estate values and comparable sales, and have your financing ready so that when the right property appears—whether it's a luxury vineyard estate, vacation rental investment, or Russian River home—you can move confidently and decisively.
2. What advice would you give a seller trying to sell their home?
Digital marketing and accurate pricing work together to sell Healdsburg and Sonoma County homes. My approach combines data-driven pricing strategies with exceptional marketing reach—our YouTube channel with 250,000+ views, Sonoma County Insider newsletter with 5,000 subscribers, and digital platform attracting Bay Area buyers ready to invest in wine country real estate. Overpricing Healdsburg luxury homes or Santa Rosa properties leaves room for nothing but time on market, while artificially low pricing can backfire by setting wrong buyer expectations. The winning strategy for selling Sonoma County real estate is preparing your home to shine, pricing it based on real Healdsburg and wine country market data, and then leveraging our cutting-edge digital marketing to reach qualified Bay Area buyers seeking luxury properties, vacation rentals, and vineyard estates. That's how we achieve 100.4% of list price consistently—2.5% higher than any other Sonoma County brokerage.
3. What types of clients have you worked with?
I work with diverse clients across Healdsburg, Santa Rosa, Windsor, and wine country—from Bay Area tech professionals relocating to Sonoma County to real estate investors analyzing vacation rental opportunities in Healdsburg and luxury home buyers seeking vineyard estates. My digital marketing expertise helps out-of-area buyers discover Sonoma County properties they'd never find otherwise, while my data-driven approach serves investors evaluating vacation rental cash flow, ADU potential for Russian River properties, and short-term rental regulations across wine country. I also work with sellers of luxury homes downsizing or upsizing in Healdsburg and Santa Rosa, first-time Sonoma County home buyers, estate and trust sales, new construction projects, and clients navigating complex 1031 exchanges or timing situations—bringing strategic marketing thinking and local market expertise to every Sonoma County real estate transaction.
4. Describe a recent transaction you are fond of. How did it go?
We recently represented sellers whose Sonoma County home had sat on the market for over two years with two different real estate brokerages without success. After taking over the listing, we completely reimagined the marketing strategy for this wine country property—professional staging that highlighted the home's Sonoma County character, cinematic video content for our YouTube channel reaching Bay Area buyers, targeted digital advertising to San Francisco and Silicon Valley professionals seeking Healdsburg and wine country homes, and repositioned pricing based on current Sonoma County real estate data rather than past hopes. Instead of hiding the property's unique personality, we showcased it boldly through our digital marketing platform. Within weeks, we attracted a qualified buyer from the Bay Area who saw it as their dream wine country home and closed the Sonoma County real estate sale within 2% of list price after two years of it sitting stagnant with other agents.
5. How did you get started in Real Estate?
After founding and running a digital marketing agency working with brands like Google and Facebook, I was drawn to Healdsburg and Sonoma County real estate because I saw an industry ready for modernization. I realized the same marketing strategies that built global brands—storytelling, data analytics, targeted reach to Bay Area buyers—could transform how luxury homes, vacation rentals, and vineyard estates were marketed in wine country. I obtained my California real estate license, brought my digital marketing expertise to every Sonoma County listing, and became one of the county's top-producing real estate agents within three years. The transition felt natural: instead of marketing products, I was marketing dream homes in Healdsburg, Santa Rosa lifestyle properties, and wine country investments, which felt infinitely more meaningful. Now as part of BruingtonHargreaves, we're the RealTrends No. 2 Team in Sonoma County and No. 1 Team in Healdsburg.
6. Do you have any special education or training that will benefit your clients?
I'm an Oxford University graduate with a career building marketing strategies for Fortune 500 companies, which gives me a unique advantage in Sonoma County real estate. I understand brand positioning, audience targeting to Bay Area buyers, content creation, and data analytics at a level most Healdsburg and wine country agents simply don't. This translates into maximum exposure for sellers of luxury homes and vacation rental properties, and insider access for buyers seeking Sonoma County real estate. I've also invested heavily in understanding wine country's vacation rental market, short-term rental zoning regulations across Healdsburg and Russian River communities, new construction processes, and real estate investment analysis—creating comprehensive guides and resources including our 30-page "Buying a Vacation Rental in Sonoma County" ebook that help clients make smarter, more informed decisions about luxury property investments and wine country lifestyle purchases.
Note: Reviews may include other agents on their team
What clients say about this agent....
Knowledgeable
Responsive
Communicative
Professional
Outstanding
Attentive
Excellent negotiator
Hard working
Trustworthy
Available Remotely
Zuser20170222204318679
Review for Member: David Hargreaves
December 11, 2025
Local Knowledge
Process Expertise
Responsiveness
Negotiation skills
ZillowVERIFIED
Jeff was incredible to work with. He spent a great deal of time showing me many different homes and walking me through every scenario aEUR" from fully move-in-ready houses to those needing a little TLC. He was always professional, patient, and truly invested in helping me find the right fit. I'm grateful for all the energy and care he put into the process and would highly recommend him.
68ssdad
Review for Member: David Hargreaves
August 20, 2025
Local Knowledge
Process Expertise
Responsiveness
Negotiation skills
ZillowVERIFIED
Jonathan has had great success in our area. Once we set down with him to discuss the sale of our home we realized why he had been so successful. He is intune with the current market and comes prepared with enough information to allow you to make an educated decision and pricing your home and a successful marketing campaign. If your are in the market to buy or sell a home, do not miss the opportunity to have Jonathan represent you. You will sorry if you don't!
Jason S.
Review for Member: David Hargreaves
June 10, 2025
Local Knowledge
Process Expertise
Responsiveness
Negotiation skills
ZillowVERIFIED
I worked with David and Jonathan and they are outstanding real estate professionals. They helped me understand the Sonoma County market very quickly given I was on a tight timeline to make an investment, identified suitable properties, understand potential costs associated with properties, and ultimately negotiate an attractive purchase price. They are the leaders in Sonoma County for a reason. Highly recommend this outstanding team!
User2882760
Review for Member: David Hargreaves
June 6, 2025
Local Knowledge
Process Expertise
Responsiveness
Negotiation skills
ZillowVERIFIED
We had a great experience with David. His wealth of local knowledge surfaced a property for us that we wouldn't have considered otherwise. We ended up purchasing that property in a seamless transaction. We appreciated the way he combined an analytical approach with his intrinsic knowledge of the area and the market. He also nailed our offer price and we were able to land the property in a multiple offer scenario.
Micaela B.
Review for Member: David Hargreaves
June 5, 2025
Local Knowledge
Process Expertise
Responsiveness
Negotiation skills
ZillowVERIFIED
Jonathan was truly exceptional as our real estate agent. As a family friend, he made us feel comfortable and supported every step of the way through buying our first home. His responsiveness and availability were greataEUR"he always made time for us, answered our calls and messages quickly, and kept us updated on every detail. We felt we could trust him completely, especially when navigating any challenges that arose. He had excellent contacts for inspections and other services, and his strong negotiation skills ensured we got the best possible outcome. We couldnt have asked for a better partner in this process. We highly recommend Jonathan to anyone looking to buy or sell a home!