Alison M. White

Be clear about your must-haves versus nice-to-haves, and get pre-approved early so you can move quickly in a competitive market. Partner with a trusted agent who knows the local neighborhoods and can guide you through the process, from making a strong offer to navigating inspections and closing.

Partner with a strong listing team like The Gill Group that offers complimentary staging and high-end photography. Your listing agent should guide you on what minor repairs or updates to make before listing to maximize appeal and market value. Pricing your home correctly from the start is key to attracting serious buyers.

I have worked with first-time homebuyers, move-up buyers, downsizers, luxury property sellers, investors, and families relocating to or within Northern New Jersey. My background in finance and market analysis allows me to guide clients through a wide range of property types and price points.

One transaction that stands out was helping longtime Ho-Ho-Kus residents downsize to a home that better fit their lifestyle. We worked together to prepare their property for the market with strategic updates, professional staging, and high-end photography, which resulted in multiple strong offers within days. Guiding them through both the sale of their home and the purchase of their next one was incredibly fulfilling.

After a career as an Institutional Equity Trader at Morgan Stanley, I wanted to combine my market analysis skills with my passion for helping people. My own experiences moving from New York City to Hoboken and eventually to the suburbs gave me firsthand insight into the buying and selling process, which inspired me to pursue real estate full-time.

Yes, in addition to my Bachelor of Science in Finance from Villanova University, I hold the Pricing Strategy Advisor (PSA) certification, which allows me to provide clients with accurate, data-driven pricing strategies. My background in high-level finance and negotiations also gives my clients a distinct advantage in the real estate market.